Your Audience.
Our Infrastructure.
Real Revenue.
Geranium Data builds and operates owned media platforms that connect e-commerce and consumer brands with millions of engaged shoppers — through channels we control and audiences we’ve earned.
Email & Newsletters
Social Media
SMS Marketing
Push Notifications
We Don’t Rent Audiences.
We Build Them.
Geranium Data is a digital media company that operates owned newsletter publications, social channels, SMS lists, and push notification platforms across key consumer verticals.
While other agencies rent impressions on someone else’s platform, we own the infrastructure. That means better data, better targeting, better performance — and complete control over your brand’s path to the customer.
Owned Media Properties
We operate the platforms — newsletters, social channels, SMS, and push — giving your brand direct access to engaged consumers without platform middlemen.
Data-Driven Performance
Every subscriber interaction feeds our intelligence layer. We use first-party data to segment, target, and optimize — measuring everything in revenue, not vanity metrics.
6+
Consumer Verticals
M+
Subscribers Reached
100M+
Monthly Messages
98%
SMS Open Rate
Multi-Channel Marketing
That Drives Revenue
We operate the full stack — from audience acquisition to campaign execution to revenue optimization — across every direct marketing channel.
Email & Newsletters
Owned newsletter properties reaching millions of engaged subscribers. Full-stack operations from content to deliverability to monetization.
Social Media
Organic and paid strategies across Facebook, Instagram, TikTok, and Pinterest. Performance creative built for conversion, not just likes.
SMS Marketing
Direct-to-phone campaigns with 98%+ open rates. Automated flows for abandoned carts, welcome series, and re-engagement.
Push Notifications
Browser and app push campaigns with real-time behavioral triggers. Perfect for flash sales, price drops, and re-engagement.
Focused on the Consumer Verticals
That Convert
We don’t spread thin. We go deep into verticals where we’ve built real audiences and real expertise.
Recipes & Cooking
E-Commerce & Deals
Home & Lifestyle
Retirement & Finance
Pets
Outdoors & Adventure
How It Works
Discovery
We learn your brand, audience, and goals to build a strategy grounded in your business reality.
Targeting
We match your brand to the right audiences across our properties using first-party data signals.
Execution
We create content, build campaigns, and deploy across email, social, SMS, and push.
Optimization
Every data point makes the next campaign better. Continuous testing, reporting, and improvement.
Ready to Turn Your Audience
Into Revenue?
Newark, Delaware 19702